Behind every case lies something that was initially unseen. In these cases, you’ll read how the challenge began, what was happening beneath the surface, and how we uncovered it together. And above all: how listening helped to start movement.
“We were taken along in your expertise in uncovering drivers and barriers. It was reassuring to see that the research results confirmed the gut feelings and assumptions we already had now backed by solid research.”
“Forum listens carefully to our needs and provides valuable input based on their own background and expertise. They give us meaningful insights into our residents and their living experience.”
“Forum helped us gain a much deeper understanding of our customers’ needs.”
"The results are a first step for us toward focusing more on the emotional side of the brand, so we're at the beginning of an interesting journey!"
“A different way of doing research, not the standard approach. A strong focus on emotion, with great results. True partners who actively think along on content, format and optimisation.”
“Learning together about what experience research can mean for our residents. There are many opportunities. It brings energy and helps us move forward. It opens up a whole new world of possibilities.”
“Valuable research, supported by professional and friendly guidance. It delivers insights I wouldn’t have gained otherwise.”
“Forum truly thinks along with you and understands what you want as a client. Their approach is accessible, professional and insightful. They bring the true guest experience to light.”
"The collaboration was very pleasant. Agreements were honored and actions were followed up quickly."
“The foundation is collaboration, which makes it feel more like a strategic partner than an external party. A knowledgeable team with a strong research methodology.”
“A very pleasant collaboration. Always willing to think along and lend a helping hand.”
“A human, professional approach across all levels of the organisation, from the core team to senior leadership And, of course, the content itself delivered tremendous value.”
“A great collaboration. Always there to help.”
“The stories empowered us, helping us define our direction and substantiate our decisions.”
“Working together always feels relaxed. Everything runs on time and they actively think along. As a result, we often move smoothly through the process and into starting a new study.”
“I really enjoy working with Forum. The research helped us move forward in developing our vision for public space. The reports were very clear, visually strong and easy to read. The communication throughout the process was very pleasant.”
"We asked employees to share their experiences and emotions through photos, and that gave us much deeper insights than the standard questionnaires could ever provide."