{"id":3238,"date":"2025-11-18T21:30:15","date_gmt":"2025-11-18T19:30:15","guid":{"rendered":"https:\/\/forumresearch.nl\/knowledge-base\/"},"modified":"2026-06-02T15:17:56","modified_gmt":"2026-06-02T13:17:56","slug":"knowledge-base","status":"publish","type":"page","link":"https:\/\/forumresearch.nl\/en\/knowledge-base\/","title":{"rendered":"Knowledge Base"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3238\" class=\"elementor elementor-3238 elementor-1169\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding3.png\" class=\"elementor-element elementor-element-79217af e-con-full e-flex e-con e-parent\" data-id=\"79217af\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-abbd3fe elementor-absolute elementor-widget elementor-widget-image\" data-id=\"abbd3fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"169\" height=\"500\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/09\/Forum-Research-Beeldmerk.png\" class=\"attachment-large size-large wp-image-2895\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/09\/Forum-Research-Beeldmerk.png 169w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/09\/Forum-Research-Beeldmerk-101x300.png 101w\" sizes=\"(max-width: 169px) 100vw, 169px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-add4b2f elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"add4b2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">We're happy to share <span style=\"color:#F2B90C\"> our knowledge<\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-text-color=\"#FFFFFF\" class=\"elementor-element elementor-element-645e64c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"645e64c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div><p><span lang=\"EN-GB\">Our articles take you into the world of emotion, unconscious needs and behaviour. From underlying drivers to practical behaviour interventions. <\/span><\/p><\/div><div><p><span lang=\"EN-GB\">Always with a sharp sense of what truly drives people.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b3ddb2 e-flex e-con-boxed e-con e-parent\" data-id=\"4b3ddb2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9383e18 elementor-widget elementor-widget-heading\" data-id=\"9383e18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Knowledge Base<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#0A6BA7\" class=\"elementor-element elementor-element-d4bf861 elementor-widget elementor-widget-heading\" data-id=\"d4bf861\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Insights that start with behaviour<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1cd256 elementor-widget elementor-widget-text-editor\" data-id=\"f1cd256\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">In this knowledge base, we share our perspective on research into experience and behaviour. We write about relevant themes such as customer focus and unconscious behaviour, and we explain what these concepts do reveal about what people truly think, feel and do. No step-by-step guides, but thoughtful insights that help deepen your understanding of behaviour.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5bdb98f elementor-widget elementor-widget-spacer\" data-id=\"5bdb98f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eaf6b08 elementor-widget elementor-widget-ucaddon_ue_listing_carousel\" data-id=\"eaf6b08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_ue_listing_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Loop Carousel -->\n\t\t<link id='owl-carousel-css' href='https:\/\/forumresearch.nl\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/owl-carousel-new\/assets\/owl.carousel.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Loop Carousel *\/\n\n#uc_ue_listing_carousel_elementor_eaf6b08 *{\n  box-sizing:border-box;\n}\n#uc_ue_listing_carousel_elementor_eaf6b08{\n  display: none;\n  position:relative;\n  min-height:1px;\n}\n#uc_ue_listing_carousel_elementor_eaf6b08 .owl-item {\n  -webkit-backface-visibility: hidden;\n  -webkit-transform: translateZ(0) scale(1.0, 1.0);\n}\n\n\t\n\n#uc_ue_listing_carousel_elementor_eaf6b08 .uc_carousel_item{\n  overflow:hidden;\n}\n\n#uc_ue_listing_carousel_elementor_eaf6b08 .owl-nav .owl-prev{\n  position:absolute;\n  display:inline-block;\n  text-align:center;\n}\n\n#uc_ue_listing_carousel_elementor_eaf6b08 .owl-nav .owl-next{\n  position:absolute;\n  display:inline-block;\n  text-align:center;\n}\n\n#uc_ue_listing_carousel_elementor_eaf6b08 .owl-dots {\n  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.ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab00677_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab00677 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab00677_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab00677 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab00677\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Employees<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"720\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture29.jpg\" class=\"attachment-large size-large wp-image-2853\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture29.jpg 640w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture29-267x300.jpg 267w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Employee happiness begins with listening to the subconscious of employees.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tHappiness at work. We talk about it often, but do we truly understand what employees need to experience it? In many organisations, employee experience still revolves primarily around numbers, statements and dashboards. But behind those numbers lives a world of drivers, feelings and small stories that often remain invisible.\r\n\r\nAt Forum Research, we see it every day: winning outside starts with understanding inside. Real insight only emerges when you dare to listen to the human being behind the employee.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/employee-happiness\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/good-decisions\/\" data-loop=\"true\" data-postid=\"2860\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open 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*\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2860 elementor-1165 e-loop-item e-loop-item-2860 post-2860 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006773{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006773.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006773 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\n\/* mobile *\/\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006773_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006773 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006773\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"720\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture30.jpg\" class=\"attachment-large size-large wp-image-2861\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture30.jpg 640w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture30-267x300.jpg 267w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Why we think we make good decisions (and why that is not always the case)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tIn our daily lives, we make decisions constantly. From buying a house to hiring a new employee or choosing a car, we tend to believe we are making well-considered choices. We are convinced we are well-informed \u2014 but what if that is not entirely true? What if our convictions let us down, and we actually act far more on feeling and unconscious influences than we realise?\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/good-decisions\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/what-drives-you\/\" data-loop=\"true\" data-postid=\"2868\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open 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style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006774\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"720\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture14.jpg\" class=\"attachment-large size-large wp-image-2870\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture14.jpg 640w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture14-267x300.jpg 267w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Do you know what drives you?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tWhy do we do the things we do?\r\nIt is a question we ask ourselves often at Forum. Not out of curiosity alone, but because the answer tells us a great deal about choices, behaviour and energy. The key often lies deeper than we think. In our drivers.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/what-drives-you\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/the-minds-of-your-residents\/\" data-loop=\"true\" data-postid=\"2866\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;color:var( --e-global-color-3ee35ee );}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-reverse{background-color:var( --e-global-color-secondary );border-radius:25px 25px 25px 25px;padding:2px 15px 2px 15px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-container{transform:rotate(0deg);}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2889 .elementor-element.elementor-element-30d975e7 img{width:100%;border-style:none;border-radius:20px 20px 20px 20px;}.elementor-2889 .elementor-element.elementor-element-30d975e7{padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-61edf22 img{width:20px;}body:not(.rtl) .elementor-2889 .elementor-element.elementor-element-61edf22{right:5%;}body.rtl .elementor-2889 .elementor-element.elementor-element-61edf22{left:5%;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:10%;}.elementor-widget-theme-post-title 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.elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}}\/* Start custom CSS for image, class: .elementor-element-30d975e7 *\/.elementor-2889 .elementor-element.elementor-element-30d975e7 img {\n    aspect-ratio: 9 \/ 5;\n    object-fit: cover;    \n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2866 elementor-1165 e-loop-item e-loop-item-2866 post-2866 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-residents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006775{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006775.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006775 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006775_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006775_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006775_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006775_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006775_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006775_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006775_elementor_container.ue-badge-bottom-right{\n  bottom:  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.ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006775_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006775 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006775_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006775 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006775\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Residents<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2-1024x576.png\" class=\"attachment-large size-large wp-image-2867\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2-1024x576.png 1024w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2-300x169.png 300w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2-768x432.png 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2-1536x864.png 1536w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Afbeelding2.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is on the minds of your residents?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tFor many housing associations, it has been written down in fine words for years: resident experience, housing happiness, feeling at home. But behind those words lies a simple, yet difficult question: what is actually going on in the mind of a resident?\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/the-minds-of-your-residents\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/the-customer-or-the-kpi\/\" data-loop=\"true\" data-postid=\"2864\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open 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.elementor-element.elementor-element-61edf22{left:5%;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:10%;}.elementor-widget-theme-post-title .elementor-heading-title{color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-family:var( --e-global-typography-accent-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-accent-font-size );font-weight:var( --e-global-typography-accent-font-weight );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-6ebff489{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489 p{margin-block-end:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button .elementor-button-content-wrapper{gap:12px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-primary );color:var( --e-global-color-primary );background-color:#C8E4F500;padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus{color:var( --e-global-color-secondary );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover svg, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus svg{fill:var( --e-global-color-secondary );}@media(min-width:2400px){.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:1024px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:5%;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:767px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}}\/* Start custom CSS for image, class: .elementor-element-30d975e7 *\/.elementor-2889 .elementor-element.elementor-element-30d975e7 img {\n    aspect-ratio: 9 \/ 5;\n    object-fit: cover;    \n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2864 elementor-1165 e-loop-item e-loop-item-2864 post-2864 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006776{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006776.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006776 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\n\/* mobile *\/\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006776_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006776 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006776\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"641\" height=\"720\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture18.png\" class=\"attachment-large size-large wp-image-2865\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture18.png 641w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture18-267x300.png 267w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Is the customer at the heart of your organisation or the KPI?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tMany organisations say the customer comes first. You can read it everywhere: in strategies, annual plans and dashboards. Customer-centricity has become the norm. And yet, in our conversations with organisations, we often see things stall. The intention is there. The energy too. But the next step is missing.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/the-customer-or-the-kpi\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/a-high-nps-score\/\" data-loop=\"true\" data-postid=\"2871\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;color:var( --e-global-color-3ee35ee );}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-reverse{background-color:var( --e-global-color-secondary );border-radius:25px 25px 25px 25px;padding:2px 15px 2px 15px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-container{transform:rotate(0deg);}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2889 .elementor-element.elementor-element-30d975e7 img{width:100%;border-style:none;border-radius:20px 20px 20px 20px;}.elementor-2889 .elementor-element.elementor-element-30d975e7{padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-61edf22 img{width:20px;}body:not(.rtl) .elementor-2889 .elementor-element.elementor-element-61edf22{right:5%;}body.rtl .elementor-2889 .elementor-element.elementor-element-61edf22{left:5%;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:10%;}.elementor-widget-theme-post-title .elementor-heading-title{color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-family:var( --e-global-typography-accent-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-accent-font-size );font-weight:var( --e-global-typography-accent-font-weight );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-6ebff489{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489 p{margin-block-end:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button .elementor-button-content-wrapper{gap:12px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-primary );color:var( --e-global-color-primary );background-color:#C8E4F500;padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus{color:var( --e-global-color-secondary );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover svg, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus svg{fill:var( --e-global-color-secondary );}@media(min-width:2400px){.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:1024px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:5%;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:767px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}}\/* Start custom CSS for image, class: .elementor-element-30d975e7 *\/.elementor-2889 .elementor-element.elementor-element-30d975e7 img {\n    aspect-ratio: 9 \/ 5;\n    object-fit: cover;    \n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2871 elementor-1165 e-loop-item e-loop-item-2871 post-2871 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006777{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006777.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006777 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\n\/* mobile *\/\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006777_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006777 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006777\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"540\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture22.jpg\" class=\"attachment-large size-large wp-image-2872\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture22.jpg 480w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Picture22-267x300.jpg 267w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A high NPS score does not make you successful<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tA 9. Even a 10. A great result, you might think. The customer is satisfied. Mission accomplished. But is that really the case?\r\n\r\nAfter a visit to a garage, an online purchase, or a call with customer support, we all get the same: a short survey. \u201cHow likely are you to recommend us?\u201d One number. Done.\r\n\r\nIt\u2019s convenient, it gives an overview. Tracks trends. Enables comparisons. Provides benchmarks.\r\n\r\nBut the question too often left unasked is: do these numbers really predict what customers will do?\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/a-high-nps-score\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/customer-centric-research\/\" data-loop=\"true\" data-postid=\"2862\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;color:var( --e-global-color-3ee35ee );}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-reverse{background-color:var( --e-global-color-secondary );border-radius:25px 25px 25px 25px;padding:2px 15px 2px 15px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-container{transform:rotate(0deg);}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2889 .elementor-element.elementor-element-30d975e7 img{width:100%;border-style:none;border-radius:20px 20px 20px 20px;}.elementor-2889 .elementor-element.elementor-element-30d975e7{padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-61edf22 img{width:20px;}body:not(.rtl) .elementor-2889 .elementor-element.elementor-element-61edf22{right:5%;}body.rtl .elementor-2889 .elementor-element.elementor-element-61edf22{left:5%;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:10%;}.elementor-widget-theme-post-title .elementor-heading-title{color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-family:var( --e-global-typography-accent-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-accent-font-size );font-weight:var( --e-global-typography-accent-font-weight );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-6ebff489{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489 p{margin-block-end:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button .elementor-button-content-wrapper{gap:12px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-primary );color:var( --e-global-color-primary );background-color:#C8E4F500;padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus{color:var( --e-global-color-secondary );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover svg, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus svg{fill:var( --e-global-color-secondary );}@media(min-width:2400px){.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:1024px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:5%;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:767px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}}\/* Start custom CSS for image, class: .elementor-element-30d975e7 *\/.elementor-2889 .elementor-element.elementor-element-30d975e7 img {\n    aspect-ratio: 9 \/ 5;\n    object-fit: cover;    \n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2862 elementor-1165 e-loop-item e-loop-item-2862 post-2862 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006778{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006778.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006778 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\n\/* mobile *\/\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006778_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006778 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006778\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"727\" height=\"1024\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-contact-foto-727x1024.webp\" class=\"attachment-large size-large wp-image-2863\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-contact-foto-727x1024.webp 727w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-contact-foto-213x300.webp 213w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-contact-foto-768x1082.webp 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-contact-foto.webp 1005w\" sizes=\"(max-width: 727px) 100vw, 727px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Customer-centric research? Measure implicitly!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tIn this article, we explain what implicit measurement is and why it\u2019s essential if you truly want to listen to your customers in research.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/customer-centric-research\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/open-feedback\/\" data-loop=\"true\" data-postid=\"2858\">\n  <style>.elementor-2889 .elementor-element.elementor-element-14e2654e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-9314e1e{--display:flex;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-forward{position:absolute;transform:rotate(0deg);z-index:5;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;color:var( --e-global-color-3ee35ee );}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-rotated-reverse{background-color:var( --e-global-color-secondary );border-radius:25px 25px 25px 25px;padding:2px 15px 2px 15px;}.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-container{transform:rotate(0deg);}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2889 .elementor-element.elementor-element-30d975e7 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);}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2889 .elementor-element.elementor-element-6ebff489{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489 p{margin-block-end:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button .elementor-button-content-wrapper{gap:12px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-primary );color:var( --e-global-color-primary );background-color:#C8E4F500;padding:0px 0px 0px 0px;}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover, .elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:focus{color:var( --e-global-color-secondary );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button:hover svg, .elementor-2889 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--e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:1024px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-61edf22{bottom:5%;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}}@media(max-width:767px){.elementor-2889 .elementor-element.elementor-element-6ab00677 .ue-badge-title{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2889 .elementor-element.elementor-element-3c7d2bda .elementor-heading-title{font-size:var( --e-global-typography-accent-font-size );line-height:var( --e-global-typography-accent-line-height );letter-spacing:var( --e-global-typography-accent-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-6ebff489{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2889 .elementor-element.elementor-element-24078be2 .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}}\/* Start custom CSS for image, class: .elementor-element-30d975e7 *\/.elementor-2889 .elementor-element.elementor-element-30d975e7 img {\n    aspect-ratio: 9 \/ 5;\n    object-fit: cover;    \n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2889\" class=\"elementor elementor-2889 elementor-1165 uc-post-2858 elementor-1165 e-loop-item e-loop-item-2858 post-2858 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-14e2654e e-flex e-con-boxed e-con e-parent\" data-id=\"14e2654e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9314e1e e-con-full e-flex e-con e-child\" data-id=\"9314e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab00677 elementor-widget elementor-widget-ucaddon_badge\" data-id=\"6ab00677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_badge.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Badge -->\n\n<style>\/* widget: Badge *\/\n\n\/* elementor container settings *\/\n\n\/* end elementor container settings *\/\n\n\/* general styles *\/\n#uc_badge_elementor_6ab006779{\n  width: 100%;\n  height: 100%;\n  opacity: 0;\n  transition: opacity .2s;\n  min-height: 1px;\n}\n\n#uc_badge_elementor_6ab006779.ue-opacity-full{\n  opacity: 1;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-forward{\n  overflow: hidden;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-reverse{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-container{\n  display: flex;\n  justify-content: center;\n  align-items: center;\n  text-align: center;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-icon{\n  line-height: 1;\n}\n\/* end general styles *\/\n\n\/* message in editor styles *\/\n#uc_badge_elementor_6ab006779 .ue-badge-added{\n  padding: 10px;\n  border: 1px solid grey;\n  background-color: lightgrey;\n  border-radius: 5px;\n  font-size: 12px;\n}\n\/* end message in editor styles *\/\n\n\/* badge side *\/\n\/* desktop *\/\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-left,\n.uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-left{\n  top: 10px !important;\n  left: 10px !important;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-right,\n.uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-right{\n  top: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-right,\n.uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-right{\n  bottom: 10px !important;\n  right: 10px !important;\n}\n\n#uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-left,\n.uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-left{\n  bottom: 10px !important;\n  left: 10px !important;\n}\n\n\/* tablet *\/\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"tablet\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"tablet\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\n\/* mobile *\/\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-left{\n  top:  !important;\n  left:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-top-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-top-right{\n  top:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-right,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-right{\n  bottom:  !important;\n  right:  !important;\n}\n\n[data-elementor-device-mode=\"mobile\"] #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward.ue-badge-bottom-left,\n[data-elementor-device-mode=\"mobile\"] .uc_badge_elementor_6ab006779_elementor_container.ue-badge-bottom-left{\n  bottom:  !important;\n  left:  !important;\n}\n\/* end badge side *\/\n\n\/* badge style strip *\/\n\t\n\/* end badge style strip *\/\n\n\/* badge style triangle *\/\n\t\n    \n\/* end badge style triangle *\/\n\n\/* badge style bookmark *\/\n\t\n\/* end badge style bookmark *\/\n\n\n\/* badge style square *\/\n  #uc_badge_elementor_6ab006779 .ue-badge-rotated-forward{\n    overflow: unset;\n  }\n\t\n\/* end badge style square *\/\n\n\/* badge style circle *\/\n\t\n\/* end badge style circle *\/\n\n\/* badge style star *\/\n\t\n\/* end badge style star *\/\n\n<\/style>\n\n<div id=\"uc_badge_elementor_6ab006779\" class=\"ue-badge\" data-badge-side=\"top-left\">\t\n  <div class=\"ue-badge-rotated-forward\">    \n    <div class=\"ue-badge-rotated-reverse\">\n      <div class=\"ue-badge-container\">\n      \n                  <div class=\"ue-badge-title\"><span>Clients<\/span><\/div>\n        \t\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Badge -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d975e7 elementor-widget elementor-widget-image\" data-id=\"30d975e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-1024x683.jpg\" class=\"attachment-large size-large wp-image-2859\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-1024x683.jpg 1024w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-300x200.jpg 300w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-768x512.jpg 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-1536x1024.jpg 1536w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/01\/pexels-archie-binamira-705075-2048x1365.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61edf22 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"61edf22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Beeldmerk-full-color.svg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7d2bda elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3c7d2bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3 reasons why open feedback deserves more attention than the NPS score<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ebff489 elementor-widget elementor-widget-text-editor\" data-id=\"6ebff489\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tYou see it everywhere: the NPS score. A number that either excites teams or makes them nervous. Understandably so. It\u2019s a handy benchmark to track and compare customer loyalty. But, if we\u2019re honest, the number is often just the tip of the iceberg. The real treasure lies beneath, in that one open-ended question: Why did you give this score?\r\n\r\nThat\u2019s why we advocate for giving open feedback the attention it deserves. Here are three reasons which really tell one story: numbers inform, but words move you.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#C8E4F500\" class=\"elementor-element elementor-element-24078be2 elementor-widget elementor-widget-button\" data-id=\"24078be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/forumresearch.nl\/en\/knowledge-base\/open-feedback\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n    <\/div>\n    <\/div>\n<!-- end Loop Carousel -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-432b23e elementor-widget elementor-widget-spacer\" data-id=\"432b23e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-advanced-background-color=\"#57B7F2\" class=\"elementor-element elementor-element-baf94e2 elementor-widget__width-auto elementor-widget elementor-widget-ucaddon_arrow_navigation\" data-id=\"baf94e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_arrow_navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Remote Arrows -->\n\n<style>\/* widget: Remote Arrows *\/\n\n.ue-remote-carousel-navigation-wrapper\n{\n  display:flex;\n}\n\n.ue-remote-carousel-navigation-wrapper .ue-remote-arrow\n{\n  border:none;\n  border-color:transparent;\n}\n\n.ue-remote-carousel-navigation-wrapper .ue-remote-arrow:hover\n{\n  background-color:transparent;\n \n}\n\n\n#uc_arrow_navigation_elementor_baf94e2\n{\n  display:inline-flex;\n}\n\n#uc_arrow_navigation_elementor_baf94e2 .ue-remote-arrow\n{\n  flex-grow:0;\n  flex-shrink:0;\n  transition:0.3s;\n  display:inline-flex;\n  align-items:center;\n  justify-content:center;\n  line-height:1em;\n  cursor:pointer;\n}\n\n\n#uc_arrow_navigation_elementor_baf94e2 .ue-remote-arrow .ue-carousel-nav-icon\n{\n  transition:0.3s;\n  line-height:1em;\n}\n\n#uc_arrow_navigation_elementor_baf94e2 .ue-remote-arrow .ue-carousel-nav-icon svg\n{\n  transition:0.3s;\n  height:1em;\n  width:1em;\n}\n\n\n#uc_arrow_navigation_elementor_baf94e2 .ue-carousel-nav-label\n{\n  transition:0.3s;\n}\n\n#uc_arrow_navigation_elementor_baf94e2 .uc-disabled{\n\topacity: 0.3;\n}\n\n<\/style>\n\n<div class=\"ue-remote-carousel-navigation-wrapper\">\n<div id=\"uc_arrow_navigation_elementor_baf94e2\" class=\"ue-remote-carousel-navigation\"  data-parentid='articles'>\n  \n  \n  \n\t<div class=\"ue-remote-arrow ue-carousel-prev \">\n    <div class=\"ue-carousel-nav-icon\"><i class='fas fa-chevron-left'><\/i><\/div>\n    \t\n  <\/div>   \n\t\n\n  \n \n\n  <div class=\"ue-remote-arrow ue-carousel-next \">\n        <div class=\"ue-carousel-nav-icon\"><i class='fas fa-chevron-right'><\/i><\/div>\n  <\/div>\n  \n  \n<\/div>\n<\/div>\n<!-- end Remote Arrows -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20f5240 gradient-background e-flex e-con-boxed e-con e-parent\" data-id=\"20f5240\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d32c2c elementor-widget elementor-widget-heading\" data-id=\"1d32c2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">In-depth<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#0A6BA7\" class=\"elementor-element elementor-element-58f2dc2 elementor-widget elementor-widget-heading\" data-id=\"58f2dc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From measuring to understanding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b913fc7 elementor-widget elementor-widget-text-editor\" data-id=\"b913fc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our whitepapers go just one step further. Here we take the space to explore topics in depth, with substantiated insights from research and analysis. For those curious about what lies beneath the surface. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b01a64b elementor-widget elementor-widget-ucaddon_ue_listing_carousel\" data-id=\"b01a64b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_ue_listing_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Loop Carousel -->\n\n<style>\/* widget: Loop Carousel *\/\n\n#uc_ue_listing_carousel_elementor_b01a64b *{\n  box-sizing:border-box;\n}\n#uc_ue_listing_carousel_elementor_b01a64b{\n  display: none;\n  position:relative;\n  min-height:1px;\n}\n#uc_ue_listing_carousel_elementor_b01a64b .owl-item {\n  -webkit-backface-visibility: hidden;\n  -webkit-transform: translateZ(0) scale(1.0, 1.0);\n}\n\n\t\n\n#uc_ue_listing_carousel_elementor_b01a64b .uc_carousel_item{\n  overflow:hidden;\n}\n\n#uc_ue_listing_carousel_elementor_b01a64b .owl-nav .owl-prev{\n  position:absolute;\n  display:inline-block;\n  text-align:center;\n}\n\n#uc_ue_listing_carousel_elementor_b01a64b .owl-nav .owl-next{\n  position:absolute;\n  display:inline-block;\n  text-align:center;\n}\n\n#uc_ue_listing_carousel_elementor_b01a64b .owl-dots {\n  overflow:hidden;\n  display:none !important;\n  text-align:center;\n}\n\n#uc_ue_listing_carousel_elementor_b01a64b .owl-dot {\n  display:inline-block;\n  transition: all .3s;  \n}\n\n#uc_ue_listing_carousel_elementor_b01a64b .owl-nav .owl-prev.disabled,\n#uc_ue_listing_carousel_elementor_b01a64b .owl-nav .owl-next.disabled {\n  display: none;\n}\n\n\/* Layout type marquee *\/\n\/* end carousel *\/\n\n<\/style>\n\n<div class=\"ue_listing_carousel\"  style=\"direction:ltr;\">\n      <div class=\"ue_carousel owl-carousel owl-theme uc-items-wrapper  uc-remote-parent  uc-dynamic-popup-grid\" id=\"uc_ue_listing_carousel_elementor_b01a64b\"  data-remoteid='documents' data-widgetname='Loop Carousel' data-custom-sethtml=\"true\" >\n   \t  <div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/?document=__trashed\" data-loop=\"true\" data-postid=\"2973\">\n  <style>.elementor-2912 .elementor-element.elementor-element-59df823{--display:flex;--border-radius:20px 20px 20px 20px;--padding-top:20px;--padding-bottom:0px;--padding-left:20px;--padding-right:20px;}.elementor-2912 .elementor-element.elementor-element-59df823:not(.elementor-motion-effects-element-type-background), .elementor-2912 .elementor-element.elementor-element-59df823 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\");background-position:bottom center;background-repeat:no-repeat;background-size:cover;}.elementor-2912 .elementor-element.elementor-element-99be5ee{--display:flex;--flex-direction:row;--container-widget-width:initial;--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:space-around;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-3ee35ee );color:var( --e-global-color-3ee35ee );background-color:var( --e-global-color-secondary );border-radius:50px 50px 50px 50px;padding:2px 15px 2px 15px;}.elementor-2912 .elementor-element.elementor-element-69e155d{width:var( --container-widget-width, 75% );max-width:75%;--container-widget-width:75%;--container-widget-flex-grow:0;}.elementor-widget-icon.elementor-view-stacked .elementor-icon{background-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon svg{fill:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon-wrapper{text-align:center;}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-stacked .elementor-icon:hover{background-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-framed .elementor-icon:hover, .elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-default .elementor-icon:hover{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-framed .elementor-icon:hover, .elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-default .elementor-icon:hover svg{fill:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon{font-size:16px;}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon svg{height:16px;}.elementor-widget-theme-post-title .elementor-heading-title{color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.5rem;font-weight:800;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-de6edbf{padding:0px 0px 0px 0px;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-1fc2d05{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2912 .elementor-element.elementor-element-1fc2d05 p{margin-block-end:0px;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2912 .elementor-element.elementor-element-cef7baa img{width:100%;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-2912 .elementor-element.elementor-element-cef7baa{padding:0px 0px 0px 0px;}@media(min-width:2400px){.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.5rem;line-height:1.1em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1024px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.2rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:767px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.25rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}\/* Start custom CSS for container, class: .elementor-element-99be5ee *\/.elementor-2912 .elementor-element.elementor-element-99be5ee .document-icon .elementor-icon-wrapper {\nwidth: 40px;\nheight: 40px;\n    border-radius: 999px;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    background: rgba(7, 74, 116, .12);\n    }\n\n\/* 1. Base state *\/\n.document-icon {\n    --widget-scale: 1;\n    --icon-scale: 1;\n    transform: scale(calc(var(--widget-scale) * var(--icon-scale)));\n    transition: transform 0.3s ease;\n    transform-origin: center;\n}\n\n\/* 2. Widget hover \u2192 scale the icon slightly *\/\n.document-grid-loop:hover .document-icon {\n    --widget-scale: 1.1;\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n    \n}\n\n\/* 3. Icon hover \u2192 keep Elementor's native grow effect *\/\n.document-icon:hover {\n    --icon-scale: 1.15; \/* You can tweak this *\/\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n}\/* End custom CSS *\/\n\/* Start custom CSS for image, class: .elementor-element-cef7baa *\/.elementor-2912 .elementor-element.elementor-element-cef7baa img {\n    aspect-ratio: 9\/8;\n    object-fit: cover;   \n    object-position: top center;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2912\" class=\"elementor elementor-2912 elementor-1173 uc-post-2973 elementor-1173 e-loop-item e-loop-item-2973 post-2973 document type-document status-publish has-post-thumbnail hentry doelgroep-residents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\" class=\"elementor-element elementor-element-59df823 document-grid-loop e-flex e-con-boxed e-con e-parent\" data-id=\"59df823\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99be5ee e-con-full e-flex e-con e-child\" data-id=\"99be5ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-dce-background-color=\"#F2B90C\" class=\"elementor-element elementor-element-69e155d elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"69e155d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span>Residents<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334dd2 document-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a334dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Whitepaper-De-verhalen-achter-de-voordeur-zichtbaar.pdf\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6edbf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"de6edbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Revealing the stories behind the front door<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc2d05 elementor-widget elementor-widget-text-editor\" data-id=\"1fc2d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThis whitepaper shows how the WoonWelzijn Scan captures the stories behind the front door and translates them into concrete, reliable insights for better decisions. This way, you combine hard figures with real resident experiences and do justice to what&#8217;s truly going on in the neighborhood.\r\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7baa elementor-widget elementor-widget-image\" data-id=\"cef7baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"978\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-838x1024.png\" class=\"attachment-large size-large wp-image-3571\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-838x1024.png 838w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-246x300.png 246w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-768x938.png 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-1257x1536.png 1257w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2026\/02\/Featured-image-1676x2048.png 1676w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/?document=how-people-make-choices\" data-loop=\"true\" data-postid=\"3077\">\n  <style>.elementor-2912 .elementor-element.elementor-element-59df823{--display:flex;--border-radius:20px 20px 20px 20px;--padding-top:20px;--padding-bottom:0px;--padding-left:20px;--padding-right:20px;}.elementor-2912 .elementor-element.elementor-element-59df823:not(.elementor-motion-effects-element-type-background), .elementor-2912 .elementor-element.elementor-element-59df823 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\");background-position:bottom center;background-repeat:no-repeat;background-size:cover;}.elementor-2912 .elementor-element.elementor-element-99be5ee{--display:flex;--flex-direction:row;--container-widget-width:initial;--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:space-around;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-3ee35ee );color:var( --e-global-color-3ee35ee );background-color:var( --e-global-color-secondary );border-radius:50px 50px 50px 50px;padding:2px 15px 2px 15px;}.elementor-2912 .elementor-element.elementor-element-69e155d{width:var( --container-widget-width, 75% );max-width:75%;--container-widget-width:75%;--container-widget-flex-grow:0;}.elementor-widget-icon.elementor-view-stacked .elementor-icon{background-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon svg{fill:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon-wrapper{text-align:center;}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-stacked .elementor-icon:hover{background-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-framed .elementor-icon:hover, .elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-default .elementor-icon:hover{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-framed .elementor-icon:hover, .elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-default .elementor-icon:hover svg{fill:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon{font-size:16px;}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon svg{height:16px;}.elementor-widget-theme-post-title .elementor-heading-title{color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.5rem;font-weight:800;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-de6edbf{padding:0px 0px 0px 0px;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-1fc2d05{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2912 .elementor-element.elementor-element-1fc2d05 p{margin-block-end:0px;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2912 .elementor-element.elementor-element-cef7baa img{width:100%;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-2912 .elementor-element.elementor-element-cef7baa{padding:0px 0px 0px 0px;}@media(min-width:2400px){.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.5rem;line-height:1.1em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1024px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.2rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:767px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.25rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}\/* Start custom CSS for container, class: .elementor-element-99be5ee *\/.elementor-2912 .elementor-element.elementor-element-99be5ee .document-icon .elementor-icon-wrapper {\nwidth: 40px;\nheight: 40px;\n    border-radius: 999px;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    background: rgba(7, 74, 116, .12);\n    }\n\n\/* 1. Base state *\/\n.document-icon {\n    --widget-scale: 1;\n    --icon-scale: 1;\n    transform: scale(calc(var(--widget-scale) * var(--icon-scale)));\n    transition: transform 0.3s ease;\n    transform-origin: center;\n}\n\n\/* 2. Widget hover \u2192 scale the icon slightly *\/\n.document-grid-loop:hover .document-icon {\n    --widget-scale: 1.1;\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n    \n}\n\n\/* 3. Icon hover \u2192 keep Elementor's native grow effect *\/\n.document-icon:hover {\n    --icon-scale: 1.15; \/* You can tweak this *\/\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n}\/* End custom CSS *\/\n\/* Start custom CSS for image, class: .elementor-element-cef7baa *\/.elementor-2912 .elementor-element.elementor-element-cef7baa img {\n    aspect-ratio: 9\/8;\n    object-fit: cover;   \n    object-position: top center;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2912\" class=\"elementor elementor-2912 elementor-1173 uc-post-3077 elementor-1173 e-loop-item e-loop-item-3077 post-3077 document type-document status-publish has-post-thumbnail hentry doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\" class=\"elementor-element elementor-element-59df823 document-grid-loop e-flex e-con-boxed e-con e-parent\" data-id=\"59df823\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99be5ee e-con-full e-flex e-con e-child\" data-id=\"99be5ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-dce-background-color=\"#F2B90C\" class=\"elementor-element elementor-element-69e155d elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"69e155d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span>Clients<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334dd2 document-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a334dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Forum-Research-Whitepaper-Waarom-iedere-marketeer-zou-moeten-begrijpen-hoe-mensen-keuzes-maken.pdf\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6edbf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"de6edbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How people make choices<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc2d05 elementor-widget elementor-widget-text-editor\" data-id=\"1fc2d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThis whitepaper shows why marketers need to understand choice behavior and how subconscious needs and emotions, driven by System 1, determine the largest part of buying behavior.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7baa elementor-widget elementor-widget-image\" data-id=\"cef7baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"947\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover-865x1024.png\" class=\"attachment-large size-large wp-image-3450\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover-865x1024.png 865w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover-253x300.png 253w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover-768x909.png 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover-1297x1536.png 1297w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Making-choising-Cover.png 1462w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/?document=the-power-of-employee-experience\" data-loop=\"true\" data-postid=\"3080\">\n  <style>.elementor-2912 .elementor-element.elementor-element-59df823{--display:flex;--border-radius:20px 20px 20px 20px;--padding-top:20px;--padding-bottom:0px;--padding-left:20px;--padding-right:20px;}.elementor-2912 .elementor-element.elementor-element-59df823:not(.elementor-motion-effects-element-type-background), .elementor-2912 .elementor-element.elementor-element-59df823 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\");background-position:bottom center;background-repeat:no-repeat;background-size:cover;}.elementor-2912 .elementor-element.elementor-element-99be5ee{--display:flex;--flex-direction:row;--container-widget-width:initial;--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:space-around;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-3ee35ee );color:var( --e-global-color-3ee35ee );background-color:var( --e-global-color-secondary );border-radius:50px 50px 50px 50px;padding:2px 15px 2px 15px;}.elementor-2912 .elementor-element.elementor-element-69e155d{width:var( --container-widget-width, 75% );max-width:75%;--container-widget-width:75%;--container-widget-flex-grow:0;}.elementor-widget-icon.elementor-view-stacked .elementor-icon{background-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-widget-icon.elementor-view-framed .elementor-icon, .elementor-widget-icon.elementor-view-default .elementor-icon svg{fill:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2 .elementor-icon-wrapper{text-align:center;}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-stacked .elementor-icon:hover{background-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-a334dd2.elementor-view-framed .elementor-icon:hover, .elementor-2912 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0px 0px;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-1fc2d05{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2912 .elementor-element.elementor-element-1fc2d05 p{margin-block-end:0px;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2912 .elementor-element.elementor-element-cef7baa img{width:100%;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-2912 .elementor-element.elementor-element-cef7baa{padding:0px 0px 0px 0px;}@media(min-width:2400px){.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.5rem;line-height:1.1em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( 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.elementor-heading-title{font-size:1.25rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}\/* Start custom CSS for container, class: .elementor-element-99be5ee *\/.elementor-2912 .elementor-element.elementor-element-99be5ee .document-icon .elementor-icon-wrapper {\nwidth: 40px;\nheight: 40px;\n    border-radius: 999px;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    background: rgba(7, 74, 116, .12);\n    }\n\n\/* 1. Base state *\/\n.document-icon {\n    --widget-scale: 1;\n    --icon-scale: 1;\n    transform: scale(calc(var(--widget-scale) * var(--icon-scale)));\n    transition: transform 0.3s ease;\n    transform-origin: center;\n}\n\n\/* 2. Widget hover \u2192 scale the icon slightly *\/\n.document-grid-loop:hover .document-icon {\n    --widget-scale: 1.1;\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n    \n}\n\n\/* 3. Icon hover \u2192 keep Elementor's native grow effect *\/\n.document-icon:hover {\n    --icon-scale: 1.15; \/* You can tweak this *\/\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n}\/* End custom CSS *\/\n\/* Start custom CSS for image, class: .elementor-element-cef7baa *\/.elementor-2912 .elementor-element.elementor-element-cef7baa img {\n    aspect-ratio: 9\/8;\n    object-fit: cover;   \n    object-position: top center;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2912\" class=\"elementor elementor-2912 elementor-1173 uc-post-3080 elementor-1173 e-loop-item e-loop-item-3080 post-3080 document type-document status-publish has-post-thumbnail hentry doelgroep-employees\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\" class=\"elementor-element elementor-element-59df823 document-grid-loop e-flex e-con-boxed e-con e-parent\" data-id=\"59df823\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99be5ee e-con-full e-flex e-con e-child\" data-id=\"99be5ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-dce-background-color=\"#F2B90C\" class=\"elementor-element elementor-element-69e155d elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"69e155d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span>Employees<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334dd2 document-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a334dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-De-kracht-van-employee-experience-Whitepaper.pdf\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6edbf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"de6edbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Power of Employee Experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc2d05 elementor-widget elementor-widget-text-editor\" data-id=\"1fc2d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThis whitepaper shows how we help you gain insight into the underlying drivers, where employee behaviour is largely shaped.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7baa elementor-widget elementor-widget-image\" data-id=\"cef7baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"947\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover-865x1024.png\" class=\"attachment-large size-large wp-image-3451\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover-865x1024.png 865w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover-253x300.png 253w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover-768x909.png 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover-1297x1536.png 1297w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/The-power-of-employee-experience-Cover.png 1462w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/?document=nps-is-over-whats-next\" data-loop=\"true\" data-postid=\"3075\">\n  <style>.elementor-2912 .elementor-element.elementor-element-59df823{--display:flex;--border-radius:20px 20px 20px 20px;--padding-top:20px;--padding-bottom:0px;--padding-left:20px;--padding-right:20px;}.elementor-2912 .elementor-element.elementor-element-59df823:not(.elementor-motion-effects-element-type-background), .elementor-2912 .elementor-element.elementor-element-59df823 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\");background-position:bottom center;background-repeat:no-repeat;background-size:cover;}.elementor-2912 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0px 0px;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-widget-text-editor{color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-2912 .elementor-element.elementor-element-1fc2d05{text-align:start;font-family:var( --e-global-typography-primary-font-family ), Open Sans, Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2912 .elementor-element.elementor-element-1fc2d05 p{margin-block-end:0px;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2912 .elementor-element.elementor-element-cef7baa img{width:100%;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-2912 .elementor-element.elementor-element-cef7baa{padding:0px 0px 0px 0px;}@media(min-width:2400px){.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.5rem;line-height:1.1em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( 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.elementor-heading-title{font-size:1.25rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}\/* Start custom CSS for container, class: .elementor-element-99be5ee *\/.elementor-2912 .elementor-element.elementor-element-99be5ee .document-icon .elementor-icon-wrapper {\nwidth: 40px;\nheight: 40px;\n    border-radius: 999px;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    background: rgba(7, 74, 116, .12);\n    }\n\n\/* 1. Base state *\/\n.document-icon {\n    --widget-scale: 1;\n    --icon-scale: 1;\n    transform: scale(calc(var(--widget-scale) * var(--icon-scale)));\n    transition: transform 0.3s ease;\n    transform-origin: center;\n}\n\n\/* 2. Widget hover \u2192 scale the icon slightly *\/\n.document-grid-loop:hover .document-icon {\n    --widget-scale: 1.1;\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n    \n}\n\n\/* 3. Icon hover \u2192 keep Elementor's native grow effect *\/\n.document-icon:hover {\n    --icon-scale: 1.15; \/* You can tweak this *\/\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n}\/* End custom CSS *\/\n\/* Start custom CSS for image, class: .elementor-element-cef7baa *\/.elementor-2912 .elementor-element.elementor-element-cef7baa img {\n    aspect-ratio: 9\/8;\n    object-fit: cover;   \n    object-position: top center;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2912\" class=\"elementor elementor-2912 elementor-1173 uc-post-3075 elementor-1173 e-loop-item e-loop-item-3075 post-3075 document type-document status-publish has-post-thumbnail hentry doelgroep-clients\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\" class=\"elementor-element elementor-element-59df823 document-grid-loop e-flex e-con-boxed e-con e-parent\" data-id=\"59df823\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99be5ee e-con-full e-flex e-con e-child\" data-id=\"99be5ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-dce-background-color=\"#F2B90C\" class=\"elementor-element elementor-element-69e155d elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"69e155d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span>Clients<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334dd2 document-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a334dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-NPS-voorbij-Whitepaper.pdf\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6edbf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"de6edbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Beyond NPS. What\u2019s next?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc2d05 elementor-widget elementor-widget-text-editor\" data-id=\"1fc2d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tNPS tells only half the story. Behind every score lies an unseen world of emotions, doubts and drivers that shape customer behaviour. This whitepaper shows how to uncover that deep layer. For organisations that don\u2019t just want to measure, but truly want to listen, understand and create change.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7baa elementor-widget elementor-widget-image\" data-id=\"cef7baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"947\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover-865x1024.png\" class=\"attachment-large size-large wp-image-3452\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover-865x1024.png 865w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover-253x300.png 253w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover-768x909.png 768w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover-1297x1536.png 1297w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Beyond-NPS-Cover.png 1462w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-carousel-item ue-grid-item \" data-link=\"https:\/\/forumresearch.nl\/en\/?document=revealing-the-stories-behind-the-front-door\" data-loop=\"true\" data-postid=\"3066\">\n  <style>.elementor-2912 .elementor-element.elementor-element-59df823{--display:flex;--border-radius:20px 20px 20px 20px;--padding-top:20px;--padding-bottom:0px;--padding-left:20px;--padding-right:20px;}.elementor-2912 .elementor-element.elementor-element-59df823:not(.elementor-motion-effects-element-type-background), .elementor-2912 .elementor-element.elementor-element-59df823 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\");background-position:bottom center;background-repeat:no-repeat;background-size:cover;}.elementor-2912 .elementor-element.elementor-element-99be5ee{--display:flex;--flex-direction:row;--container-widget-width:initial;--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:space-around;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );}.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-family:\"Open Sans\", Open Sans, Sans-serif;font-size:1.125rem;font-weight:700;line-height:2em;letter-spacing:0.35px;fill:var( --e-global-color-3ee35ee );color:var( --e-global-color-3ee35ee );background-color:var( 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--e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}.elementor-2912 .elementor-element.elementor-element-1fc2d05 p{margin-block-end:0px;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );}.elementor-2912 .elementor-element.elementor-element-cef7baa img{width:100%;border-style:none;border-radius:0px 0px 0px 0px;}.elementor-2912 .elementor-element.elementor-element-cef7baa{padding:0px 0px 0px 0px;}@media(min-width:2400px){.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1366px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.5rem;line-height:1.1em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:1024px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:1rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.2rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}@media(max-width:767px){.elementor-2912 .elementor-element.elementor-element-69e155d .elementor-button{font-size:0.9375rem;line-height:2em;letter-spacing:0.35px;}.elementor-2912 .elementor-element.elementor-element-de6edbf .elementor-heading-title{font-size:1.25rem;line-height:1.2em;letter-spacing:-0.6px;}.elementor-2912 .elementor-element.elementor-element-1fc2d05{font-size:var( --e-global-typography-primary-font-size );line-height:var( --e-global-typography-primary-line-height );letter-spacing:var( --e-global-typography-primary-letter-spacing );}}\/* Start custom CSS for container, class: .elementor-element-99be5ee *\/.elementor-2912 .elementor-element.elementor-element-99be5ee .document-icon .elementor-icon-wrapper {\nwidth: 40px;\nheight: 40px;\n    border-radius: 999px;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    background: rgba(7, 74, 116, .12);\n    }\n\n\/* 1. Base state *\/\n.document-icon {\n    --widget-scale: 1;\n    --icon-scale: 1;\n    transform: scale(calc(var(--widget-scale) * var(--icon-scale)));\n    transition: transform 0.3s ease;\n    transform-origin: center;\n}\n\n\/* 2. Widget hover \u2192 scale the icon slightly *\/\n.document-grid-loop:hover .document-icon {\n    --widget-scale: 1.1;\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n    \n}\n\n\/* 3. Icon hover \u2192 keep Elementor's native grow effect *\/\n.document-icon:hover {\n    --icon-scale: 1.15; \/* You can tweak this *\/\n  transform: translateY(-2px);\n  filter: brightness(1.05);\n}\/* End custom CSS *\/\n\/* Start custom CSS for image, class: .elementor-element-cef7baa *\/.elementor-2912 .elementor-element.elementor-element-cef7baa img {\n    aspect-ratio: 9\/8;\n    object-fit: cover;   \n    object-position: top center;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2912\" class=\"elementor elementor-2912 elementor-1173 uc-post-3066 elementor-1173 e-loop-item e-loop-item-3066 post-3066 document type-document status-publish has-post-thumbnail hentry doelgroep-residents\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Documenten-background.png\" class=\"elementor-element elementor-element-59df823 document-grid-loop e-flex e-con-boxed e-con e-parent\" data-id=\"59df823\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99be5ee e-con-full e-flex e-con e-child\" data-id=\"99be5ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-dce-background-color=\"#F2B90C\" class=\"elementor-element elementor-element-69e155d elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"69e155d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span>Residents<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334dd2 document-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a334dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Nieuwe-technologie-maakt-bewonersbeleving-inzichtelijk-Whitepaper.pdf\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\"><path d=\"M13.9613 1.03846V12.1154M13.9613 1.03846H2.88439M13.9613 1.03846L1.03824 13.9615\" stroke=\"#0A6BA7\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6edbf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"de6edbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">New technology makes resident experience insightful<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc2d05 elementor-widget elementor-widget-text-editor\" data-id=\"1fc2d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tMany residents remain unseen. This whitepaper shows how to make their experiences and needs visible in a simple way and how to truly include their voices in your decisions. This is how you create policy that reflects real life.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef7baa elementor-widget elementor-widget-image\" data-id=\"cef7baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"947\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Whitepaper-technologie-cover-865x1024.png\" class=\"attachment-large size-large wp-image-3453\" alt=\"\" srcset=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Whitepaper-technologie-cover-865x1024.png 865w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Whitepaper-technologie-cover-253x300.png 253w, https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/11\/Forum-Research-Whitepaper-technologie-cover-768x909.png 768w, 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data-dce-background-color=\"#57B7F240\" data-dce-background-overlay-color=\"#A5A5A5\" data-dce-background-image-url=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Foto-onder-quote-mark-scaled.webp\" class=\"elementor-element elementor-element-bb5b338 e-con-full e-flex e-con e-child\" data-id=\"bb5b338\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6495d32 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6495d32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-quote-left\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M464 256h-80v-64c0-35.3 28.7-64 64-64h8c13.3 0 24-10.7 24-24V56c0-13.3-10.7-24-24-24h-8c-88.4 0-160 71.6-160 160v240c0 26.5 21.5 48 48 48h128c26.5 0 48-21.5 48-48V304c0-26.5-21.5-48-48-48zm-288 0H96v-64c0-35.3 28.7-64 64-64h8c13.3 0 24-10.7 24-24V56c0-13.3-10.7-24-24-24h-8C71.6 32 0 103.6 0 192v240c0 26.5 21.5 48 48 48h128c26.5 0 48-21.5 48-48V304c0-26.5-21.5-48-48-48z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5095bb1 elementor-widget__width-initial elementor-widget elementor-widget-testimonial\" data-id=\"5095bb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"Organizations and marketers need to become more aware of what drives their target group. This forms the foundation for a better grip on customer behavior and growth.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"73\" height=\"73\" src=\"https:\/\/forumresearch.nl\/wp-content\/uploads\/2025\/12\/Ellipse-28.webp\" class=\"attachment-full size-full wp-image-2173\" alt=\"\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Mark Stohr<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Director of Forum Research<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>We&#8217;re happy to share our knowledge Our articles take you into the world of emotion, unconscious needs and behaviour. From underlying drivers to practical behaviour interventions. Always with a sharp sense of what truly drives people. Knowledge Base Insights that start with behaviour In this knowledge base, we share our perspective on research into experience [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2951,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false},"class_list":["post-3238","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/pages\/3238","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/comments?post=3238"}],"version-history":[{"count":8,"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/pages\/3238\/revisions"}],"predecessor-version":[{"id":3439,"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/pages\/3238\/revisions\/3439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/media\/2951"}],"wp:attachment":[{"href":"https:\/\/forumresearch.nl\/en\/wp-json\/wp\/v2\/media?parent=3238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}